Nobody of us will deny the power of email marketing in making new clients and increasing the profit of any sort of business. Especially for financial advisors, it assists to increase their assets under and gain new clientele through their continuing email campaigns. Similar to that of other marketing approaches, email marketing is steadily evolving to reveal best practices and SPAM laws. In 2017, there are certain new trends which may assist you in growing your list of email addresses , engage in a better way with your clients and build your customer base. Restructure your Newsletter In almost every website, there will be a pop up or a widget on the sidebar stating “Join our Newsletter”. As the email marketing trend is getting transformed from generalization to more personalization, this strategy has lost its power. Requesting a stranger or visitor of your website to sign up for a newsletter is a low stakes strategy, especially when it comes financial servi...